After many months of collaboration with Syntaris Power, the Syntaris Power brand was launched at the IPPBC conference in late October 2008. The brand was received extremely well and had a strong impact on the shows attendees.
The picture above was shot is the hospitallity suite. They occupied the suite for the entire duration of the 4 day conference. To ensure people could easily find Syntaris Power, we had the pop-up displays outside the doors of the room. This made them easy to find and conveyed the brand in a very strong way.
There are many ways to convey your brand, including product placement, booth position and logo structure. Next time you have a hospitality suite, think twice about printing your company name on a small peice of paper and putting it on the door.
Tags: branding, energy, Syntaris Power
This entry was posted on Monday, October 27th, 2008 at 3:29 pm and is filed under News. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.