Living Blueprint News: “News” Category

Whether it’s for a company or a product, naming is a challenging task that the Living Blueprint team is always excited to take on. It’s an opportunity to test our creative mettle while operating under close guidelines. Naming requires a careful mix of inspiration, creativity, research, and an intimate knowledge of the client’s brand. Living… ++ Read More

It’s hard to ignore the popularity of mobile websites. Smartphones are seemingly in the hands of almost every teen, pre-teen, and adult in cities around the world. Google has launched their Go Mo initiative, which outlines the importance of mobile for both personal and business applications. While some continue to downplay mobile sites as a… ++ Read More