Living Blueprint News

Making Sense of Advertising Strategy

What Kind of Ads Do I Need? Planning an advertising strategy can be a confusing process. There are many important decisions to be made regarding style, approach, and choice of communication medium to ensure that you are accurately representing your company and that your ads will resonate with your target audience. With so many interlinked… ++ Read More

Living Blueprint has ReBranded

Living Blueprint has undergone a transformation since being founded by David Childs in 2004. Over the years of providing businesses with creative services, a recurring thread of strategic planning began to appear in Living Blueprint’s projects. This strategic process developed and Living Blueprint began to attract like-minded individuals with skills that complemented and supported David’s… ++ Read More

Communication is the key to a great brand

In my experience, most companies do a pretty good job of designing their brand but don’t know what to do with it after that. They’ve got a neat logo and a nifty tag line. It’s on the business card and letterhead and the website. But now what? How do you make a good brand great?… ++ Read More